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Boraie Development and Shaquille Partnership


Shaquille O’Neal will be coming to Newark this month. The news has been posted in NJ.com. He will be coming to cohost a basketball tournament, together with Mayor RasBaraka. The event, known as, Believe in Newark will take place in Broad Street, in front of City Hall. Registration for the event was done this past weekend, and flyers being distributed indicate that boys and girls from high schools will have separate tournaments. The preliminary games will be held this Saturday and Sunday at the JFK Recreation Center. Shaquille retired 4 years ago after working for 19 years in the NBA. He left Newark so that he could play basketball in Texas, and he has been able to maintain his presence all through.

When Shaquille was growing up in 1970s, his family only ushered him in two places in order to keep him away from the streets. The local girls and boys club and the movie theater. This has made him use the same techniques to get back to his community.
O’Neal partnered with Boraie Development to fund the renovation of a movie theater. The theater, located at Springfield Avenue became Cityplex Movie Theater. The project is estimated to have cost $7 million.In the year 2012, Shaquille opened the theater
Boraie Development LLC is a real estate company. It has been operating for over 3 decades now, and it is based in New Brunswick. The company has greatly helped to upgrade the urban communities located in New Jersey. Most of the time, the company deals with property management, real estate development, and sales/marketing. In order to complete their projects, Boraie Development works together with financial institutions, contractors and architects.

Boraie Development has done a lot in order to improve the City of New Brunswick. At the moment, the company has focused all its efforts on the City of Newark’s downtown district. The company has partnered with Shaquille O’Neal; a professional basket baller who is a Newark’s native, to develop residential and commercial real estate in New Jersey.

After completing the renovation project in 2012, the partnership between Boraie Development and Shaquille O’Neal began another ambitious project a year later. The project, estimated to cost over $ 60 million is aimed at constructing a rental complex. Upon completion, this complex will be the first ever new housing tower in Newark in half a century. The luxury apartment will be known as The Aspire New Brunswick.
The apartment project is not the only project that Mr. O’Neal and Boraire Development are involved in. This partnership has a market rate housing facility New Jersey and a retail complex in Atlantic City. The team is currently focused on the New Jerseys urban downtown, but they plan to do more in future.

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