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Omar Yunes’ Efforts Rewarded him with BFW Awards


Omar Yunes is one of the most successful businessmen in Mexico. He represents Sushi Itto, a franchise specializing in the food industry. He owns 13 franchise units spread in Mexico City, Veracruz and Puebla. In December 2015, he was named the Best Franchisee of the World winner for both Mexican and global editions. The global edition of BFW took place in Florence, Italy, and Omar Yunes was announced the winner, leading 33 other franchisees from all over the world. Mr. Omar has used his used his entrepreneurial skills to aggressively market his franchises, and it has made him one of the most successful businessmen in the food industry.

The Sushi Itto franchise has created nearly 400 jobs, and this team of employees has played critical role of helping the brand provide outstanding services to its customers. According to Omar Yunes, he managed to scoop the prestigious award because of the teamwork of his employees. In addition, they are compensated well and that has made the brand realize its goals. Under the leadership of Mr. Yunes, Sushi Itto franchise has developed a very strong business channel, effective structure and strategy and also a highly performing board to facilitate implementation of the brand’s strategies.

Omar Yunes’ Objectives

Mr. Yunes primary objective is to ensure that all the brand’s clients are offered excellent services always. He has also been working hard to ensure his franchise continues to be the world’s leading hospitality brand. Today, Sushi Itto is competing with world’s leading brands because of Mr. Yunes’ leadership skills. During the Mexican edition of Best Franchisee of the World, Omar competed with 34 other franchisees from different parts across the country. He was regarded as a crucial leader bringing healthy change in the relationship between franchisee and franchising.

According to the CEO of Sushi Itto, the awards won by their boss represented the joint effort by the entire team to offer outstanding services, top-level hospitality and flavor to their customers. The BFW global edition recognizes the effort by franchisees towards the trajectory realized by brands they represent. Omar’s effort earned him the national and global BFW awards.

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